ReNerve was a challenging project as it required to (a) correctly communicate the scientific procedures of the product and (b) keep it simple to understand for any audience. The opening frames went for a more traditional medical journal, to introduce the nervous system and its function, before switching to 3D animation for the actual application of the product in the body.  A good battle and challenge between very literal science minded people and the creatives :) A great success.

The full video can be viewed here:

Credits | Visual Design & Animation
3d Animation | Josh Dunn

Produced by Milk Video

© Brendan Weston 2023
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